✦ THE JOURNAL
Stories & Inspiration
Thoughts on life, coaching & mindful living
A collection of stories about design, travel, food, nature and the quiet art of slowing down.
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21+ Stories
Updated Weekly ✦
AI & GTM
Founder-Led Sales
Fundraising
GTM Strategy
ICP & Targeting
Messaging & Positioning
PMF & Retention
Strategy
AI & GTM
Founder-Led Sales
Fundraising
GTM Strategy
ICP & Targeting
Messaging & Positioning
PMF & Retention
Strategy
AI & GTM
Founder-Led Sales
Fundraising
GTM Strategy
ICP & Targeting
Messaging & Positioning
PMF & Retention
Strategy
AI & GTM
Founder-Led Sales
Fundraising
GTM Strategy
ICP & Targeting
Messaging & Positioning
PMF & Retention
Strategy
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Latest Stories
Showing 3 of 3 stories
Founder-Led Sales
Apr 2026
7 min read
Lost Deal Analysis. The 30-Minute Practice That Sharpens Your B2B Sales Process.
A founder I worked with lost 11 deals in 90 days. He kept telling me…
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Founder-Led Sales
Apr 2026
7 min read
What to Do When Your Sales Hire Isn’t Closing Deals
Before you blame the hire, look at what you handed them on day one. A…
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Founder-Led Sales
Apr 2026
7 min read
How to Build a Sales Process When You’ve Never Sold Before
You don’t need sales experience. You need a system that turns conversations into customers. A…
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