✦ THE JOURNAL
Stories & Inspiration

Thoughts on life, coaching & mindful living

A collection of stories about design, travel, food, nature and the quiet art of slowing down.

Explore Stories
Blog Hero
24+ Stories
Updated Weekly ✦
AI & GTM Founder-Led Content Founder-Led Sales Fundraising GTM Strategy ICP & Targeting Messaging & Positioning PMF & Retention Strategy AI & GTM Founder-Led Content Founder-Led Sales Fundraising GTM Strategy ICP & Targeting Messaging & Positioning PMF & Retention Strategy AI & GTM Founder-Led Content Founder-Led Sales Fundraising GTM Strategy ICP & Targeting Messaging & Positioning PMF & Retention Strategy AI & GTM Founder-Led Content Founder-Led Sales Fundraising GTM Strategy ICP & Targeting Messaging & Positioning PMF & Retention Strategy
Fresh from the journal

Latest Stories

Showing 2 of 2 stories

B2B founder reviewing 10 recorded sales calls to find content ideas for B2B founders
Strategy
Aug 2026 8 min read

Your Next 10 Articles Are Sitting in Your Last 10 Sales Calls

Content ideas for B2B founders are already recorded. Your last 10 sales calls hold your…

Read Story
Founder-led content split into 4 jobs with 2 kept by the founder and 2 handed to a writer
Founder-Led Content
Aug 2026 8 min read

Founder-Led Content is 4 Jobs. Never Hand Over These 2

You can outsource founder-led content without losing your voice. Here is the split that decides…

Read Story